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Message: [QUOTE="Queen, post: 87290, member: 27"] A massive global music tie-up just handed Animaj outside muscle for distribution and publishing while it keeps a tight grip on its own IP vault. Animaj locks in Magic Star and Sony Music Publishing [LIST] [*]Animaj inked a worldwide music pact with Magic Star and Sony Music Publishing. [*]Magic Star will handle the global rollout of Animaj recordings. [*]Sony Music Publishing takes charge of administering song rights worldwide. [*]Gregory Dray framed the setup as a long-game, IP-first play. [/LIST] What the deal actually covers [LIST] [*]Animaj folds Pocoyo, Maya the Bee, HeyKids, and Super Sema into the agreement. [*]Those core catalogs sit at the heart of its kids and family slate. [*]Distribution and publishing get outsourced, while ownership stays in-house. [*]Dray stressed that creative direction remains anchored at Animaj. [/LIST] Scale and recent cash injection [LIST] [*]Animaj claims 242 million Monthly Active Users on YouTube. [*]The company ranks itself as the fifth-largest digital kids audience globally. [*]Last year brought an 85 million dollar funding round led by HarbourView Equity Partners. [*]Bpifrance and Left Lane Capital joined that investment push. [/LIST] Magic Star and Sony’s roles [LIST] [*]Magic Star operates as The Orchard’s kids-focused division. [*]Will Speer highlighted plans to spark deeper engagement through audio strategy. [*]Rob Stratton of Sony Music Publishing UK pointed to expanding global reach. [*]Services span distribution, marketing, and YouTube channel management for family audiences. [/LIST] [/QUOTE]

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