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Message: [QUOTE="Nehanda, post: 27485, member: 2262"] The British Council teamed up with Switzerland to start Creative Economy Week. They want to spark new ideas for music and fashion businesses. This project helps people learn better skills and boosts money-making chances. It also shares what Britain knows about these fields with partners worldwide. British Council arts director Farai Ncube discussed their plans yesterday at an event in Harare. She explained that they wanted to showcase various art forms through fashion and music displays. The program runs from Wednesday through today under the motto "Growth reimagined." Ncube stressed the importance of everyone thinking differently about growth based on their personal situations. She mentioned tapping into cultural traditions and connecting with companies and government agencies. The British Council reaches about 600 million people across more than 200 countries around the globe. Their main goal is to unlock creative potential throughout Zimbabwe. They hope to create jobs and build stronger community bonds. The Swiss partnership will use £2 million of investment cash to expand several programs already running in the country. This event belongs to a bigger British Council effort that strengthens creative industries across Africa. It brings together artists, business owners, industry experts, government officials, and culture lovers. They all meet to discover new chances for fresh ideas, better training, market access, and economic improvement. Last year, many people participated in the event. This year, they aim to support fair and inclusive creative systems. They especially want to help young, creative people, with an extra focus on women and people from overlooked communities. The Swiss Embassy plays an active role in the program. Switzerland works to build good diplomatic connections and promote Swiss interests. They cover political, economic, scientific, educational, and cultural areas. Their embassy backs cooperation projects and cultural exchanges to help people understand each other better between countries. Ellen Rock, who founded Rock Studio London, mentioned they would hold their first event during Creative Economy Week. They've been running an accelerator program for several years already. This year designers from many African countries can try new skills through special design workshops. Keith Kowudzai from K Media Africa discussed their role with Music Connects Africa. He explained the program aims to build capacity for creative people in Zimbabwe, focusing mainly on music. They planned a big showcase for Saturday evening featuring emerging music artists and fashion creators supported by the initiative. Designer Nyasha Johnson felt thankful for being included. She talked about learning storytelling techniques when developing a brand as a designer. Nigerian designer Dr. Balogun Tomiar added that finding raw materials from Zimbabwe proved helpful for his work. He enjoyed being part of the program and learned storytelling skills. The Creative Economy Week stands ready to generate numerous business opportunities. Young people working in music and fashion design fields will benefit most from these new possibilities. The program helps connect talented individuals with resources and markets they might not otherwise access. [/QUOTE]

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