Reply to thread

Message

[QUOTE="Lenard, post: 7451, member: 5"]
The question of inquiring about the current modus operandi of record labels in Zimbabwe is one that immediately leads you to a facepalm gesture. Perhaps, you could remain in that facepalm gesture and slowly open one eye to see if you can find any innovative and leading-edge record companies in Zimbabwe.

So long story short, and as for record companies in Zimbabwe, you can pretty much equate them to briefcase companies or phantom companies because even though some may be legally registered business entities they do nothing that Zim artists can't do for themselves.

In fact, most contemporary and prominent Zim artists have been going strong without the need for standard record label deals as you would expect in other parts of the world.

The new age of interactive streaming music services such as YouTube, Spotify, Deezer, Apple Music, etc has thus benefited Zim artists in terms of the following:
[LIST]
[*]Improved Internet Marketing Strategies & Brand Visibility
[*]Improved International Music Distribution
[*]Opportunities for Increased Revenue Income Stream (e.g., YouTube Partnership Program & royalties from Spotify, etc)
[/LIST]
Now to address the main challenges record companies in Zimbabwe face we will briefly list them as follows:
[LIST]
[*]The business of music in Zimbabwe has been impacted by easy-going law enforcement towards intellectual property.
[*]Lack of investor confidence to fund record companies due to turbulent political and economic upheavals.
[/LIST]
[/QUOTE]

Name