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Message: [QUOTE="Queen, post: 86598, member: 27"] China’s indie scene just flooded one platform as NetEase Cloud Music crossed one million direct artist signings and pumped up profits hard in 2025. Indie army tops one million [LIST] [*]NetEase Cloud Music reported over 1 million indie artists. [*]Those creators uploaded more than 5.6 million tracks. [*]August 2025 showed 819,000 artists on the roster. [*]As of the end of 2022 counted 611,000 independent acts. [/LIST] Subscription and music revenue climb [LIST] [*]Subscription income rose 13.3% to RMB 5.1 billion. [*]Online music services generated RMB 6.0 billion. [*]Monthly ARPPU dipped due to subscriber mix changes. [*]The company said retention and activity levels improved. [/LIST] Profit jumps despite revenue dip [LIST] [*]Total revenue slipped 2.4% to RMB 7.8 billion. [*]Social entertainment income fell to RMB 1.8 billion. [*]Operating profit surged 38.5% to RMB 1,622.0 million. [*]Net profit reached RMB 2,745.8 million. [/LIST] Brand deals and artist support [LIST] [*]The platform offers end-to-end help on creation and promotion. [*]The Original Sound Promoters program activated university ambassadors. [*]Partnerships featured Audi and China Mobile. [*]Fantasy Westward Journey received customized songs. [/LIST] Licensing spree and global catalogs [LIST] [*]Universal Music Group signed a multi-year China deal. [*]MThe usic Copyright Society of China added retroactive coverage. [*]RBW and StarShip expanded K-Pop supply. [*]Mariah Carey and Taylor Swift launches saw strong streams. [/LIST] Catalog depth and genre focus [LIST] [*]SM Entertainment and YG Entertainment remain partners. [*]Kadokawa collaboration boosted Japanese ACG offerings. [*]Deco*27 helped deliver more J-Pop content. [*]TVB contributions enriched the OST library. [/LIST] [/QUOTE]

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