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Message: [QUOTE="Queen, post: 85060, member: 27"] MSRP is basically dead for RTX 50 cards, and NVIDIA just handed board partners the excuse to crank prices way up. Why GPU prices are about to hurt [LIST] [*]NVIDIA is done pretending launch prices matter [*]Memory costs are already ugly [*]Strategy has shifted toward higher-margin parts [*]Cheaper models are getting sidelined [/LIST] What changed behind the scenes [LIST] [*]Board partners relied on something called the Open Price Program [*]That program helped AIBs actually sell cards at MSRP [*]According to Der8auer, NVIDIA just killed it [*]Once that safety net is gone, prices float upward fast [/LIST] Why Der8auer is sounding the alarm [LIST] [*]He says gamers should brace for massive price increases [*]Not mild bumps, real jumps [*]Without OPP, MSRP becomes more like a suggestion [*]Expect this across the entire RTX 50 stack [/LIST] The RTX 5070 Ti confusion explained [LIST] [*]ASUS told HUB the RTX 5070 Ti supply was ending [*]NVIDIA publicly pushed back on that claim [*]Der8auer says the truth is somewhere in the middle [*]The RTX 5070 Ti is not dead, just deprioritized [/LIST] Why NVIDIA is chasing the RTX 5080 instead [LIST] [*]RTX 5080 delivers more performance [*]It uses the same 16 GB of GDDR7 as the RTX 5070 Ti [*]Higher price, better margins [*]NVIDIA would rather sell fewer expensive cards than more cheaper ones [/LIST] What pricing already looks like [LIST] [*]RTX 5080 is selling for 1.5x to 2x MSRP [*]That is, before any official price hikes [*]With focus shifting fully to this tier, prices are unlikely to fall [*]Supply pressure only makes it worse [/LIST] What happens to the low end [LIST] [*]Expect more 8 GB cards like the RTX 5060 Ti 8 GB [*]Lower memory keeps costs down [*]Performance expectations drop with it [*]Budget buyers get fewer good options [/LIST] AMD is playing a similar game [LIST] [*]AMD is also shifting its strategy [*]Focus is moving toward 16 GB GPUs [*]Examples include Radeon RX 9060 XT 16 GB and RX 9070 XT [*]8 GB variants are getting less attention [/LIST] The bigger pattern [LIST] [*]GPU makers are done chasing value perception [*]High-margin SKUs are the priority [*]MSRP exists mostly for marketing slides [*]Actual prices are set by scarcity and profit goals [/LIST] What this means for gamers [LIST] [*]Waiting for MSRP is probably pointless [*]Midrange cards are shrinking or getting nerfed [*]High-end prices keep climbing unchecked [*]The new normal is paying more or settling for less [/LIST] [/QUOTE]

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