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Message: [QUOTE="Munyaradzi Mafaro, post: 32201, member: 636"] Keyword Difficulty helps you see how hard it'll be to rank for a certain search term. Think of it as a score that tells you what you're up against. The higher this number goes, the tougher your battle becomes against websites already sitting at the top of Google. These top-ranking sites have built strong pages that Google really likes. If you want your page to show up for highly difficult keywords, you'll need lots of work – creating amazing content, building solid backlinks, making sure your site runs fast, plus many other factors. Lower difficulty scores mean you might rank faster with less effort. [/QUOTE]