Econet defies industry trends as voice calls and smartphone access soar in Zimbabwe

Zimbabwe's largest mobile operator defied industry trends with voice calls surging 44 percent during the quarter ending May 31. Econet Wireless recorded this growth while data usage more than doubled across its network. The performance challenges assumptions about traditional telephony services declining in modern markets. Voice communication remains vital for Zimbabwean consumers despite expanding digital offerings. These results demonstrate sustained appetite for basic connectivity alongside advanced technology adoption.

The telecommunications company eliminated deposit requirements for smartphone purchases through its Kancane Kancane financing program. Customers can spread payments across 24 months compared with the previous three-month limit. Officials cited government data showing smartphone penetration reaches only 55 percent nationwide. The revised terms target affordability barriers preventing digital access for many citizens. Econet positions the changes as essential for broader technology adoption.

Network expansion continued with ten new base stations serving rural areas during the reporting period. The operator commissioned 20 additional sites while adding 100 locations to its 5G coverage map. These infrastructure investments support the growing demand for mobile services across Zimbabwe.