ExpressVPN locks multiyear deals with Riot, G2, and Method

A massive multi-year sponsorship blitz just locked ExpressVPN into three major esports partnerships simultaneously.

ExpressVPN goes all-in on esports deals
  • ExpressVPN partnered with Riot Games, G2 Esports, and Method.
  • Riot's LEC deal got renewed with fresh terms.
  • VCT EMEA and Americas circuits are brand-new additions.
  • Method's jerseys will feature the ExpressVPN logo.
Tech pitch targets competitive-gaming pain points
  • Lightway protocol is the centerpiece of their pitch.
  • Server coverage spans 105 countries for latency reduction.
  • DDoS protection during live events is a key selling point.
  • Broadcast visibility lands across major regional streams.
Fan engagement gets its dedicated channel
  • @ExpressVPN_Gaming launched as a new social hub.
  • Year-long exclusive drops and promotions are planned.
  • Rare in-game rewards are available across all partnered titles.
  • Community dialogue is the stated priority here.
Eller frames it as a gamer-first play
  • Zac Eller highlighted shared values with gaming communities.
  • His pitch: staying connected and keeping gameplay smooth.
  • ExpressVPN wants to feel native to how people play.
  • Partner orgs reportedly picked them for that alignment.
Riot and G2 echo the performance angle
  • Charlie Allen called esports a culture of connection.
  • Riot's EMEA commercial lead championed the expanded scope.
  • Sabrina Ratih said G2 competes on milliseconds.
  • Her take: fans live online, so security matters.
Method sees a privacy-focused shift
  • Liam Whitehead called it a meaningful change for Method.
  • Whitehead recently landed several new org partnerships.
  • Player and creator protection is the stated goal.
  • ExpressVPN's toolkit supposedly enhances its security.
 

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