Mama Effe said goodbye to radio fans on her 65th birthday after 28 years at Multimedia Group Kumasi. Her voice became part of daily life for many people who heard her show right after noon news on Nhyira FM and later Adom TV. She started small in 1997 with a segment on Luv FM before taking over Obra in 2005, which made her famous across Ghana.
Her program helped countless listeners solve problems at home, fight unfair treatment, and deal with personal troubles. She mixed kindness with straight talk when handling hard topics that others avoided. Many new broadcasters, mostly women, learned from her example about speaking up with purpose. The Career Excellence Awards gave her their top honor for her work in media this year. Listeners will miss her voice and wisdom as she begins retirement life away from the microphone.
Her program helped countless listeners solve problems at home, fight unfair treatment, and deal with personal troubles. She mixed kindness with straight talk when handling hard topics that others avoided. Many new broadcasters, mostly women, learned from her example about speaking up with purpose. The Career Excellence Awards gave her their top honor for her work in media this year. Listeners will miss her voice and wisdom as she begins retirement life away from the microphone.