TAIT acquires Silent House Group to unify tour production

Two firms behind the Eras Tour's visual spectacle just merged their creative and technical operations into a single live-production powerhouse.

TAIT scoops up Silent House Group

• TAIT acquired the Emmy-winning creative studio outright.
• Silent House founder Baz Halpin called TAIT a longtime partner.
• Financial details on the deal stayed under wraps.
• The combined goal is faster, cheaper, and smarter show builds.

Joint resume reads like a touring hall of fame

• Taylor Swift's Eras Tour topped their shared project list.
• Kendrick Lamar's Grand National Tour was a collaboration.
• Tyler, the Creator's Chromakopia Tour made the roster.
• MDLBEAST's Soundstorm Festival rounded out the highlights.

Silent House brings the creative blueprint side

• Baz Halpin founded the Burbank-based outfit back in 2010.
• Three divisions cover productions, studios, and touring.
• Artists work directly with the team on visual concepts.
• Disney+ got the Eras Tour final show through them.

TAIT carries a massive global infrastructure

• Roughly 2,000 employees operate across 20 worldwide offices.
• Productions span over 30 countries on every continent.
• Theme parks and cruise ships fall under TAIT's umbrella.
• Michael Tait helped establish the modern touring model.

Live events get framed as recession-proof gold

• Halpin argued live moments matter more in an AI-saturated era.
• Global demand for live experiences hit unprecedented levels.
• COVID was the only real downturn the sector ever faced.
• High-end experiences command a premium audience appetite currently.