Artists First just spun up a Music Division, and a heavy hitter is steering it. Carmen Murray, who founded and co-leads TITLE 9, grabs the Founding Advisor title, a role built from scratch. She'll shape the music strategy and chase deals across branding, sports, music, intellectual property, and partnerships.
Her business partner, Michael Michel, tags along, and the two will team up with the management crews to open lanes for athletes and actors eyeing the music world.
TITLE 9 itself runs as a full-service label, publishing, production, and management shop, LA-based with studios in New York. Murray's track record stacks partnerships with Universal Music Publishing Group, Def Jam, Atlantic, Republic, Epic, Motown, Warner Chappell, EMPIRE, MNRK, BMG, SRC Records, and Roc Nation.
Chairman Peter Principato and CEO E. Brian Dobbins both talked her up, saying she meshes with their culture and can spark real synergy for clients. Murray countered that the biggest wins land when creative crews rally behind a shared goal.
Her business partner, Michael Michel, tags along, and the two will team up with the management crews to open lanes for athletes and actors eyeing the music world.
TITLE 9 itself runs as a full-service label, publishing, production, and management shop, LA-based with studios in New York. Murray's track record stacks partnerships with Universal Music Publishing Group, Def Jam, Atlantic, Republic, Epic, Motown, Warner Chappell, EMPIRE, MNRK, BMG, SRC Records, and Roc Nation.
Chairman Peter Principato and CEO E. Brian Dobbins both talked her up, saying she meshes with their culture and can spark real synergy for clients. Murray countered that the biggest wins land when creative crews rally behind a shared goal.
