Hooded Horse bans GenAI in all its published games

Hooded Horse just declared total war on algorithms because the publisher explicitly banned machine learning assets. CEO Tim Bender confirmed that contracts strictly prohibit developers from utilizing generative technology during production. He describes the tech as cancerous while noting that it complicates workflows unnecessarily for everyone involved.

The executive loathes the software personally. Legal agreements supposedly contain profanity regarding the total prohibition of artificial content. Keeping that garbage out requires constant vigilance, for lazy creatives might sneak placeholders into builds without thinking. One slip could ruin everything if unchecked.

This stance contrasts heavily with industry trends where rivals embrace automation. Embark Studios happily uses the tools for Arc Raiders despite potential backlash from gamers. However, Bender views this as an ethical obligation rather than simple damage control for public relations purposes.

Enforcing these rules implies monitoring every single file coming from external partners. The leadership essentially considers the entire movement a headache that adds zero value. Expect more indie labels to potentially follow suit if players keep rejecting machine-made slop.