Intel showed the world its new brand at the Intel Vision 2025 event in Las Vegas on Tuesday. The company is focusing on how important Intel and its partners and customers are to the world. They're using the slogan "That's the power of Intel Inside." This reminds people of Intel's very popular "Intel Inside" ads from the 1990s.
Intel's chief marketing officer, Brett Hannath, says the new brand is based on the idea that "Intel ignites the greatness within." This means Intel believes it helps bring out the best in its employees, customers, consumers, communities, and partners. At the same time, it lets Intel look back on its history with pride. The "Intel Inside" campaign that started in 1991 made Intel a well-known name around the world in the next ten years.
"That's the power of Intel Inside" is more than just a marketing campaign. It's a way for Intel to highlight its importance in the world today. Intel's leaders want to use the new brand to stand out from competitors, increase sales, and build loyalty with customers and partners.
Intel is a big part of our everyday lives. The company makes technology that helps all of us connect, create new things, and do great things together.
Intel's chief marketing officer, Brett Hannath, says the new brand is based on the idea that "Intel ignites the greatness within." This means Intel believes it helps bring out the best in its employees, customers, consumers, communities, and partners. At the same time, it lets Intel look back on its history with pride. The "Intel Inside" campaign that started in 1991 made Intel a well-known name around the world in the next ten years.
"That's the power of Intel Inside" is more than just a marketing campaign. It's a way for Intel to highlight its importance in the world today. Intel's leaders want to use the new brand to stand out from competitors, increase sales, and build loyalty with customers and partners.
Intel is a big part of our everyday lives. The company makes technology that helps all of us connect, create new things, and do great things together.