Corporate cash floods in as rugby bosses secure sponsors for a big tournament. The Kenya Rugby Union locked down deals with M-Pesa, Crown Paints, and Tusker for an upcoming sevens event at Nyayo Stadium. CEO Thomas Odundo called it the largest rugby event ever hosted in the country, relying on government support and partner funding to meet World Rugby's requirements.
Union chairperson Harriet Okatch said hosting puts Kenya on the map as a global sports destination. She believes home-ground advantage will motivate the national teams. Kenya Lionesses captain Sheila Chajira noted the partnerships provide critical exposure for both the Shujaa and Lionesses squads, facilitating training camps.
Safaricom's M-Pesa contributed ten million shillings, while EABL's Tusker brand reaffirmed its long-running support for Kenyan rugby. Twelve total teams will compete across men's and women's categories. The men's field includes Kenya, the USA, Uruguay, Germany, Belgium, and Canada. Women's teams feature Kenya, Brazil, Spain, China, South Africa, and Argentina, all coming through the SVNS3 pathway.
Union chairperson Harriet Okatch said hosting puts Kenya on the map as a global sports destination. She believes home-ground advantage will motivate the national teams. Kenya Lionesses captain Sheila Chajira noted the partnerships provide critical exposure for both the Shujaa and Lionesses squads, facilitating training camps.
Safaricom's M-Pesa contributed ten million shillings, while EABL's Tusker brand reaffirmed its long-running support for Kenyan rugby. Twelve total teams will compete across men's and women's categories. The men's field includes Kenya, the USA, Uruguay, Germany, Belgium, and Canada. Women's teams feature Kenya, Brazil, Spain, China, South Africa, and Argentina, all coming through the SVNS3 pathway.
