Nana Kojo Mula went off about how event organizers keep stacking everything in December instead of spreading shows across the year, and he thinks that whole approach is killing industry momentum. The entertainment pundit told DGN Television that artists with solid years should skip the December rush and throw their events during January or February when the hype could roll straight into awards season.
He specifically called out the TGMA pressure where artists feel like they need a major December show to even get considered for top categories. Mula said someone like Medikal filling a stadium early in the year would generate way more sustained buzz than another end-of-year concert fighting for attention. The whole December bottleneck just creates stagnation when artists could be performing at each other's events throughout the year and planning their headlining gigs strategically.
He specifically called out the TGMA pressure where artists feel like they need a major December show to even get considered for top categories. Mula said someone like Medikal filling a stadium early in the year would generate way more sustained buzz than another end-of-year concert fighting for attention. The whole December bottleneck just creates stagnation when artists could be performing at each other's events throughout the year and planning their headlining gigs strategically.