In-game cosmetics for nine partner orgs just dropped in Brawl Stars as Supercell and BLAST gear up for their first-ever live Brawl Cup event.
Club Partner Program goes live with cosmetics
Club Partner Program goes live with cosmetics
- Supercell launched animated profile icons, sprays, and pins for nine premier esports organizations.
- Team Heretics, FUT Esports, LOUD, NAVI, SK Gaming, and others are all featured.
- A limited-time discount bundle runs from 27 February through 1 March in the shop.
- Purchases let fans directly support their favorite clubs while customizing profiles.
- The mid-season LAN event lands at the Uber Eats Music Hall from 15 to 17 May.
- This is the first-ever live, in-person event for the Brawl Cup circuit specifically.
- BLAST handles tournament organization under a multi-year deal confirmed in December 2025.
- That partnership introduced a $2 million prize pool and 32 broadcast days across six seasons.
- East Asia and EMEA broadcasts kick off on 14 to 15 March.
- South America and North America follow the next weekend, from 21 to 22 March.
- Viewers can snag free in-game rewards by watching live and making predictions.
- BLAST holds full commercial rights for the entire Brawl Stars esports ecosystem.