Trust Records named Sam Siegler and Mike Nucero as creative directors

Vintage punk just got a tighter grip on its legacy after Trust Records locked in its longtime visual brains as official Creative Directors.

Sam Siegler and Mike Nucero step up

• Trust Records elevated Sam Siegler and Mike Nucero to Creative Directors.
• Matt Pincus launched the label with Joe Nelson in 2020.
• Easy Does It handled visuals and storytelling from day one.
• Titles make official a partnership that already ran the show.

Trust Records' mission and brand ties

• Pincus built Trust to safeguard classic punk and hardcore recordings.
• Over four years, the team linked with Vans and NTS Radio.
• Collaborations pulled in Ian MacKaye and Ed Colver.
• December 2025 brought an intellectual property pact with Bad Brains.

Sam Siegler’s music and exec résumé

• Sam Siegler grew up drumming in lower Manhattan.
• Gorilla Biscuits and Youth of Today count him as a member.
• In 2012, he relocated to Los Angeles for Lunchbox.
• Later roles touched Havas, Universal Music, and Revelation Records.

Mike Nucero’s creative background

• Mike Nucero built a career across design and brand strategy.
• Supreme and Nike tapped him for creative work.
• Adidas and Major League Baseball hired his expertise.
• Live Nation and Warner Bros. also appear on his client list.

Catalog highlights under Trust

• Circle Jerks’ Group Sex received a 40th Anniversary Deluxe edition.
• Wild in The Streets also got the anniversary treatment.
• 7Seconds’ The Crew sits inside the reissue lineup.
• Youth Brigade’s Sound and Fury joined the refreshed catalog.