Xbox Game Pass Scores Billions But Hurts Game Sales

Xbox Game Pass faced doubts when it started in 2017, but players quickly fell in love with this subscription plan. The service has brought in serious cash over recent years.

A former Xbox boss named Richie Choudhary shared on LinkedIn that Game Pass made $2 billion yearly between 2019 and 2021. These numbers look great on paper, though we can't tell if the service actually makes a profit since those details remain hidden from public view.

Game Pass gives players amazing value, but it hurts regular game sales quite a bit. Any title that shows up on Game Pass loses about 80% of its expected full-price purchases on Xbox systems. Big mainstream releases might fare slightly better. Yet, certain types of games actually benefit from joining Game Pass, especially multiplayer titles. When lots of Xbox users play these games, it can boost sales on PlayStation because word spreads fast.

Small game makers find Game Pass helpful because many people who might never have paid full price try their games. Microsoft has made Game Pass central to its gaming strategy. It wants as many players as possible inside its Xbox world, regardless of what device people use to play.

The subscription model changes how games sell and how players discover new titles. Despite cutting into immediate sales figures, Game Pass creates different opportunities through its massive player base. Visit the official website to learn more about what this subscription offers players across different platforms.
 

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