Andy Serrao becomes Concord Chief Creative Officer

Creative power just got centralized as a Fearless-bred exec jumps upstairs to steer signing instincts and marketing muscle across Concord’s labels with zero patience for autopilot.

New creative boss move

• Andy Serrao takes the Chief Creative Officer chair.
• Reports straight to Tom Becci.
• Runs signing calls and promo strategy.
• Touches every house label.

Fearless Records pipeline roots

• Andy Serrao arrived after Concord folded Fearless in.
• Pulled in by Bob Becker.
• Climbed up to the presidency.
• Pushed alt and rock acts forward.

Artist growth track record

• Andy Serrao backed Ice Nine Kills and I Prevail.
• Helped tours level up fast.
• Kept the release momentum steady.
• Focused on long-game careers.

Mandate inside Concord

• Andy Serrao widens the talent scouting aperture.
• Stretches creative standards label-wide.
• Builds careers beyond album cycles.
• Stays planted in Los Angeles.

The corporate side moves nearby

• Concord Label Group bought into Giant Music.
• Fred Gillham stepped into the Chief Operating Officer position.
• Boosey and Hawkes mapped leadership succession.
• International oversight shifts are already scheduled.