Apple plans to price the iPhone 17 Pro at $1,049, representing a $50 increase from the current model's $999 starting point. The device will feature 256GB of base storage capacity, doubling the existing 128GB configuration. This storage upgrade creates better value since purchasing a 256GB iPhone 16 Pro costs $1,099 under current pricing structures. The leaker Instant Digital, who maintains a reliable track record, provided this information.
The storage enhancement addresses growing demands from modern applications and artificial intelligence features that require substantial space. Apple appears to position this change as future-proofing against expanding software requirements. Previous rumors from Jefferies Investment Company suggested similar pricing adjustments across the iPhone 17 lineup. The company has not officially announced the device, with speculation pointing toward a September 9 reveal date.
The storage enhancement addresses growing demands from modern applications and artificial intelligence features that require substantial space. Apple appears to position this change as future-proofing against expanding software requirements. Previous rumors from Jefferies Investment Company suggested similar pricing adjustments across the iPhone 17 lineup. The company has not officially announced the device, with speculation pointing toward a September 9 reveal date.