BUA hands out N30B to loyal staff, redefines reward culture in Nigeria

BUA Group dropped 30 billion naira across 510 employees who stuck around anywhere from five years to over 40 years, and founder Abdul Samad Rabiu handed out checks ranging from 100 million to 1 billion naira to the top 41 people at the ceremony. Five workers walked away with a billion each, while another batch got 500 million, 250 million, 200 million, or 100 million depending on their tenure at the industrial conglomerate that runs cement plants, sugar refineries, food manufacturing, and infrastructure projects across Nigeria.

Rabiu said the cash rewards recognize people who believed in the company before it became one of Africa's biggest diversified groups with a market cap running into trillions. The program locks in institutional knowledge and keeps talent from bailing in a market where skilled workers are constantly leaving the country or jumping ship.

The awards covered staff at factories and operational sites nationwide, with Kabiru Rabiu getting a special prize for leadership contributions that the company did not disclose publicly.
 

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