The Gambia marked its first official World Tourism Day celebration on Saturday with events focused on sustainable sector growth. Musa Dem from the Gambia Tourism Board emphasized tourism's contribution to national GDP, employment, and connections across health, agriculture, culture, and education sectors. The commemoration featured coconut planting at Palma Rima beach to promote environmental protection for future tourism development.
Stakeholders from government ministries, hotel groups, tour operators, and cultural organizations participated in activities highlighting the country's shift beyond coastal attractions. University of The Gambia lecturer Lamin Drammeh stressed that sustainable practices benefit everyone from hotel staff to market vendors. Officials pledged to expand regional celebrations while repositioning the nation as a competitive destination through heritage sites, natural resources, and cultural traditions.
Stakeholders from government ministries, hotel groups, tour operators, and cultural organizations participated in activities highlighting the country's shift beyond coastal attractions. University of The Gambia lecturer Lamin Drammeh stressed that sustainable practices benefit everyone from hotel staff to market vendors. Officials pledged to expand regional celebrations while repositioning the nation as a competitive destination through heritage sites, natural resources, and cultural traditions.
