Game Voice Actors Score Big in AI Showdown

Video game voice actors may end their strike after SAG-AFTRA reached a deal with gaming companies. The union fought for rules that stop companies from using AI copies of actor voices without permission. Performers walked off jobs in July 2024 because studios wanted to use artificial intelligence voices forever without paying actors again. Gaming companies make billions of dollars each year from popular video games that use voice acting.

Duncan Crabtree-Ireland leads SAG-AFTRA negotiations and says the agreement protects performers from AI abuse. Union president Fran Drescher praised video game actors for standing up against powerful entertainment companies. The strike continues until both sides finish writing the final contract details. Workers will return to recording studios once union members vote to approve the new deal. Gaming studios can start hiring voice actors again for major video game projects.
 

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