Government workers packed into a computer training center for lessons about talking to people online. The Ministry of ICT teamed up with MultiChoice Uganda to teach 200 communication officers new digital tricks. Dr. Aminah Zawedde told the crowd that modern government must learn to speak the language of smartphones and social media. She said officials need these skills because fake news spreads faster than wildfire across the internet. The week-long program happened at the National ICT Innovations Hub located right there at Nakawa.
Zawedde explained that every government worker needs to understand how people use apps like WhatsApp and TikTok. She warned that if officials stay off social media platforms, they cannot fight lies or share important information with citizens. The training covers visual storytelling and creating content that grabs attention on phones and computers. Government spokespeople will learn crisis management techniques for when bad news breaks online. Digital literacy has become just as important as reading and writing regular books.
MultiChoice Uganda boss Hassan Saleh said the company signed a deal with the ministry last year. The partnership focuses on building local talent and teaching communication experts better ways to tell stories about Uganda. Rinaldi Jamugisa from MultiChoice added that the training helps government workers package messages that regular people can actually understand. The courses teach officials how to communicate across different languages spoken throughout the country. Both companies want to improve how the government talks to its citizens through modern technology.
Zawedde explained that every government worker needs to understand how people use apps like WhatsApp and TikTok. She warned that if officials stay off social media platforms, they cannot fight lies or share important information with citizens. The training covers visual storytelling and creating content that grabs attention on phones and computers. Government spokespeople will learn crisis management techniques for when bad news breaks online. Digital literacy has become just as important as reading and writing regular books.
MultiChoice Uganda boss Hassan Saleh said the company signed a deal with the ministry last year. The partnership focuses on building local talent and teaching communication experts better ways to tell stories about Uganda. Rinaldi Jamugisa from MultiChoice added that the training helps government workers package messages that regular people can actually understand. The courses teach officials how to communicate across different languages spoken throughout the country. Both companies want to improve how the government talks to its citizens through modern technology.
