Weight loss jabs are officially ruining the sausage roll golden age. Roisin Currie from Greggs confirmed that appetite suppressants like GLP-1 treatments are nuking hunger and softening their sales figures. She noted that customers barely want to eat anymore and keep asking for tiny portions packed with protein or fiber.
The bakery chain is pivoting hard to chase these dieters. They rolled out items like egg pots to capture the market using medical slimmers. This shift moves the brand away from the heavy pastries that made them famous while they try to survive the health trend.
Tesco is seeing the exact same pattern. Chief executive Ken Murphy stated that fresh food numbers are up because shoppers are dodging the junk aisle. The retailer is tracking the medication craze closely and stocking high-protein options to match the new vibe.
Clive Black at Shore Capital thinks the dip in Christmas grocery volumes proves these drugs are changing how the nation eats. But shrinkflation is also making snacks tiny while prices stay high. The state even banned junk food ads before 9 pm to fight obesity.
The bakery chain is pivoting hard to chase these dieters. They rolled out items like egg pots to capture the market using medical slimmers. This shift moves the brand away from the heavy pastries that made them famous while they try to survive the health trend.
Tesco is seeing the exact same pattern. Chief executive Ken Murphy stated that fresh food numbers are up because shoppers are dodging the junk aisle. The retailer is tracking the medication craze closely and stocking high-protein options to match the new vibe.
Clive Black at Shore Capital thinks the dip in Christmas grocery volumes proves these drugs are changing how the nation eats. But shrinkflation is also making snacks tiny while prices stay high. The state even banned junk food ads before 9 pm to fight obesity.
