HYBE America just tapped a major comms veteran from the Warner Bros. world for its top PR job. The company appointed Johanna Fuentes as its Executive Vice President and Head of Communications and Public Relations. She will handle all messaging for the company's operations across North and South America.
Fuentes previously led global communications for WarnerMedia Studios and Networks Group. Her experience there included managing the launch of the HBO Max service. She also spent a decade heading communications for Showtime Networks. After leaving Warner Bros., she ran a consultancy advising high-profile clients.
Her new role covers strategy for HYBE America's entire portfolio. This includes labels like Big Machine and Quality Control Music. It also involves their Latin American operations and a partnership with Universal Music Group. The position extends to both music and film or television properties.
Isaac Lee, the Chairman and CEO of HYBE America, praised Fuentes as a world-class leader. He highlighted her track record guiding companies through growth and cultural impact. Lee stated her strategic vision and industry relationships make her an invaluable addition.
Fuentes said she was thrilled to join at a defining moment for the company. She pointed to HYBE's next-generation model rooted in culture and fandom. Fuentes looks forward to crafting a narrative supporting expansion across the Americas.
The appointment aligns with HYBE's deeper push into Western markets. This follows other major moves, like the recent hiring of Ethiopia Habtemariam as President of Music. The company continues to build its American presence through acquisitions and partnerships.
Fuentes previously led global communications for WarnerMedia Studios and Networks Group. Her experience there included managing the launch of the HBO Max service. She also spent a decade heading communications for Showtime Networks. After leaving Warner Bros., she ran a consultancy advising high-profile clients.
Her new role covers strategy for HYBE America's entire portfolio. This includes labels like Big Machine and Quality Control Music. It also involves their Latin American operations and a partnership with Universal Music Group. The position extends to both music and film or television properties.
Isaac Lee, the Chairman and CEO of HYBE America, praised Fuentes as a world-class leader. He highlighted her track record guiding companies through growth and cultural impact. Lee stated her strategic vision and industry relationships make her an invaluable addition.
Fuentes said she was thrilled to join at a defining moment for the company. She pointed to HYBE's next-generation model rooted in culture and fandom. Fuentes looks forward to crafting a narrative supporting expansion across the Americas.
The appointment aligns with HYBE's deeper push into Western markets. This follows other major moves, like the recent hiring of Ethiopia Habtemariam as President of Music. The company continues to build its American presence through acquisitions and partnerships.
