KSM thinks Ghana movies face harder roads than Nigerian films do. The actor says Ghana lacks good ways to sell movies compared to Nigeria. Nigerian filmmakers benefit from systems built over many years. Ghana creators spend their money to make films but struggle later to find people who will buy them. They pay actors and crews without knowing if they can earn that money back.
Most Ghanaian movies were once sold as CDs by people on the streets. Filmmakers needed to hold street parades with trucks and dancers to sell these discs. This method costs extra cash after already paying for the entire movie production. KSM calls this selling approach wasteful and impossible to continue. Nigerian movie people found better paths to reach their fans throughout Africa. Ghana artists continue looking for better ways to share stories with audiences.
Most Ghanaian movies were once sold as CDs by people on the streets. Filmmakers needed to hold street parades with trucks and dancers to sell these discs. This method costs extra cash after already paying for the entire movie production. KSM calls this selling approach wasteful and impossible to continue. Nigerian movie people found better paths to reach their fans throughout Africa. Ghana artists continue looking for better ways to share stories with audiences.
