Ghana's communication minister Samuel Nartey George demanded that DSTV slash their subscription fees during a heated meeting last week. The minister told MultiChoice bosses they must cut prices across all packages after the cedi gained strength against other currencies. George pointed out that local money has grown stronger over five months but television bills stayed the same. He wants the company to reduce costs for angry customers who complain about expensive monthly payments. The minister gave MultiChoice until July 21 to come back with a proper pricing plan.
George said many subscribers only keep their DSTV because of Premier League football matches. He claimed most other shows are old and boring compared to what people pay each month. The minister wants MultiChoice to invest more money into local Ghanaian television programs and movies. He believes this will create jobs for actors and film crews across the country. George also mentioned new laws coming that will force all broadcasters to show more homegrown content.
MultiChoice executive Dr. Keabetswe Modimoeng attended the meeting and promised to respond within the deadline. The minister also raised concerns about illegal decoder boxes entering Ghana from neighboring countries. George said these stolen devices hurt the government and local media companies. The meeting shows how seriously officials take consumer complaints about television pricing and content quality.
George said many subscribers only keep their DSTV because of Premier League football matches. He claimed most other shows are old and boring compared to what people pay each month. The minister wants MultiChoice to invest more money into local Ghanaian television programs and movies. He believes this will create jobs for actors and film crews across the country. George also mentioned new laws coming that will force all broadcasters to show more homegrown content.
MultiChoice executive Dr. Keabetswe Modimoeng attended the meeting and promised to respond within the deadline. The minister also raised concerns about illegal decoder boxes entering Ghana from neighboring countries. George said these stolen devices hurt the government and local media companies. The meeting shows how seriously officials take consumer complaints about television pricing and content quality.