Uganda's National Resistance Movement plans to establish a state-backed marketing company to facilitate the sale of agricultural products across Africa and beyond. The proposed National Marketing Company would handle branding, quality standards and export logistics for commodities that generated $13.2 billion in sales by June 2025. Party officials said the platform would address trade barriers that have led to bans on Ugandan milk, sugar and eggs in regional markets.
The initiative draws from successful models in Ethiopia and Kenya, where government agencies helped boost coffee and horticulture exports through coordinated quality controls and price negotiations. Regional buyers currently purchase nearly half of Uganda's exports, with the Democratic Republic of Congo spending $965 million, Kenya buying $702 million worth of goods, and South Sudan importing $586 million annually. The ruling party said the company would support cold storage facilities, border markets and financing programs to reduce dependence on raw commodity sales and increase farmer income from products such as coffee and fish.
The initiative draws from successful models in Ethiopia and Kenya, where government agencies helped boost coffee and horticulture exports through coordinated quality controls and price negotiations. Regional buyers currently purchase nearly half of Uganda's exports, with the Democratic Republic of Congo spending $965 million, Kenya buying $702 million worth of goods, and South Sudan importing $586 million annually. The ruling party said the company would support cold storage facilities, border markets and financing programs to reduce dependence on raw commodity sales and increase farmer income from products such as coffee and fish.