The Public Relations Consultants Association of Nigeria has secured approval from the Nigerian Institute of Public Relations Council for updated operational frameworks and bylaws following three decades without revision. Chairman Nkechi Ali-Balogun told stakeholders at a Lagos forum that the changes modernize regulatory structures while expanding membership eligibility across the communications sector.
The amendments replace provisions dating to 1993, addressing contemporary challenges around practitioner protection, client relations and ethical standards. Four former association presidents attended the gathering to share perspectives on industry evolution. Ali-Balogun said the revisions position the organization to meet current professional demands while delivering enhanced value to corporate clients through improved service delivery protocols.
The amendments replace provisions dating to 1993, addressing contemporary challenges around practitioner protection, client relations and ethical standards. Four former association presidents attended the gathering to share perspectives on industry evolution. Ali-Balogun said the revisions position the organization to meet current professional demands while delivering enhanced value to corporate clients through improved service delivery protocols.