Safaricom has grown from a small phone company into Kenya's tech leader since 2000. The firm changed how people pay with M-Pesa money transfers, first released in 2006. This service earned Sh161 billion last year, almost half the company's income. They added store payments in 2013, helping shops go cashless across the country. Kenya operations made Sh381.2 billion, up 11.4 percent from the last time.
The company paid Sh48.08 billion to investors through dividends. Their move into Ethiopia brought 8.8 million new customers despite early money losses there. CEO Peter Ndegwa sees Ethiopia as key for future profits, expected around 2027. Mobile data sales jumped 15.2 percent to Sh72.9 billion as more people used 4G. Phone calls earned Sh80.8 billion, showing steady growth against world trends.
Safaricom started new ideas like charging per second for calls back in 2001. Today, they serve about 36 million people with mobile services for money, health, schools, and farming. The company keeps finding ways to help communities join the digital world. Their success story shows how tech can solve local problems across East Africa.
The company paid Sh48.08 billion to investors through dividends. Their move into Ethiopia brought 8.8 million new customers despite early money losses there. CEO Peter Ndegwa sees Ethiopia as key for future profits, expected around 2027. Mobile data sales jumped 15.2 percent to Sh72.9 billion as more people used 4G. Phone calls earned Sh80.8 billion, showing steady growth against world trends.
Safaricom started new ideas like charging per second for calls back in 2001. Today, they serve about 36 million people with mobile services for money, health, schools, and farming. The company keeps finding ways to help communities join the digital world. Their success story shows how tech can solve local problems across East Africa.
