Saudi esports just locked a major sponsor, expanded women’s competition, and doubled down on talent pipelines for a stacked 2026 season.
SEF and Yalla Group team up
SEF and Yalla Group team up
- The Saudi Esports Federation signed a partnership.
- Yalla Group Limited becomes the official event partner.
- The deal targets Saudi eLeagues 2026.
- Two separate agreements were finalized.
- The league covers 11 competitive titles.
- Games span PC, console, and mobile.
- It stands as the national esports circuit.
- Event delivery sits with Yalla Group.
- Titles include Counter-Strike 2 and Dota 2.
- League of Legends and VALORANT are featured.
- Mobile games like PUBG Mobile appear.
- Sports titles like eFootball are included.
- A new Talent Development Program launches.
- Saudi Esports Academy partners on it.
- Players get training and mentorship.
- The aim is pro-level readiness.
- Women’s Saudi eLeague gets extra focus.
- Participation opportunities increase.
- Competitive support structures expand.
- Inclusion becomes a stated priority.
- Ibrahim Alsheddi highlighted regional expertise.
- He stressed league prestige growth.
- World-class delivery was emphasized.
- Fan and player experience mattered.
- Saifi Ismail framed long-term commitment.
- National competition support was central.
- Talent growth stayed a key theme.
- Sustainability was the stated goal.
- ESL FACEIT Group opened a Riyadh venue.
- A new regional headquarters was launched.
- SEF signed an agreement with Riot Games.
- Grassroots esports development was targeted.