Malik Basintale wants to collaborate with renowned musician Shatta Wale on creating employment opportunities for young people. The Youth Employment Agency leader met with the entertainer who runs the Shaxi taxi company. They discussed ways the ride service could hire more young people across Ghana. Both men believe local businesses should help solve unemployment problems. The partnership could give thousands of young adults steady work opportunities.
Shatta Wale started Shaxi in December 2021 to fight joblessness among Ghana youth. Drivers pay 20 cedis daily to use the app and can work flexible hours. The service focuses on helping unemployed people rather than making huge profits. Customers enjoy cheap rides, and drivers earn decent money from their work. Digital technology helps connect passengers with available cars quickly and efficiently.
Government agencies aim to support homegrown companies that address social issues. The YEA partnership with Shaxi represents efforts to boost local enterprises over foreign competitors. Officials expect more details about implementation plans and economic benefits soon. Young Ghanaians require sustainable employment options that align with their skills and interests. Success could inspire other musicians and celebrities to start job-creating businesses.
Shatta Wale started Shaxi in December 2021 to fight joblessness among Ghana youth. Drivers pay 20 cedis daily to use the app and can work flexible hours. The service focuses on helping unemployed people rather than making huge profits. Customers enjoy cheap rides, and drivers earn decent money from their work. Digital technology helps connect passengers with available cars quickly and efficiently.
Government agencies aim to support homegrown companies that address social issues. The YEA partnership with Shaxi represents efforts to boost local enterprises over foreign competitors. Officials expect more details about implementation plans and economic benefits soon. Young Ghanaians require sustainable employment options that align with their skills and interests. Success could inspire other musicians and celebrities to start job-creating businesses.
