The Shoprite Group spent R24 million in the 2025 financial year to keep cabbage prices low for South Africans facing rising living costs. It capped cabbage at R12.99 in Usave stores and R14.99 in Shoprite supermarkets, even when its cost price reached R25. The retailer says it often sells the vegetable at a lower price.
Cabbage is a key part of many South African diets—nutritious, low in calories, and rich in vitamins C and K, fiber, and antioxidants. It grows widely across the country and remains a staple in informal markets and home gardens. Despite abundant local production, rising fuel, fertilizer, water, and transport costs have pushed prices up.
Shoprite says its price cap supports food security and dignity for millions. Freshmark and Fresh Foods general manager Quintin Paladin called cabbage a resilient, familiar, and vital food, and said keeping it affordable is a direct investment in public health and household stability.
Cabbage is a key part of many South African diets—nutritious, low in calories, and rich in vitamins C and K, fiber, and antioxidants. It grows widely across the country and remains a staple in informal markets and home gardens. Despite abundant local production, rising fuel, fertilizer, water, and transport costs have pushed prices up.
Shoprite says its price cap supports food security and dignity for millions. Freshmark and Fresh Foods general manager Quintin Paladin called cabbage a resilient, familiar, and vital food, and said keeping it affordable is a direct investment in public health and household stability.
