Apple may team up with Formula One racing to put special cameras inside race cars. The tech company wants to use its camera lenses to record better video from cockpits during races. Millions of people watch these races on television around the world. Current cameras show blurry pictures that disappoint viewers. Apple believes its technology can fix this problem.
The two companies have worked together before on camera projects. Apple built a custom device that uses iPhone camera parts and computer chips. Engineers made the equipment strong enough to handle the shaking and bumping that happens in fast race cars. The device runs special software that Apple created just for racing. A tablet computer controls the camera from far away.
Apple cameras could replace the old equipment that broadcasts cockpit views to fans. The new lenses would create sharp, smooth video that looks much better on TV screens. Future cameras might even turn to show different parts of the car and racetrack. This would give viewers more exciting angles during races. The cameras could change colors and speed settings as races happen.
Apple spent about 10 billion dollars on a failed car project called Project Titan. The company never made the self-driving car it planned. However, Apple can use the technology it developed for other projects like the F1 partnership. This allows the company to make money from its car research even though it stopped making vehicles.
The two companies have worked together before on camera projects. Apple built a custom device that uses iPhone camera parts and computer chips. Engineers made the equipment strong enough to handle the shaking and bumping that happens in fast race cars. The device runs special software that Apple created just for racing. A tablet computer controls the camera from far away.
Apple cameras could replace the old equipment that broadcasts cockpit views to fans. The new lenses would create sharp, smooth video that looks much better on TV screens. Future cameras might even turn to show different parts of the car and racetrack. This would give viewers more exciting angles during races. The cameras could change colors and speed settings as races happen.
Apple spent about 10 billion dollars on a failed car project called Project Titan. The company never made the self-driving car it planned. However, Apple can use the technology it developed for other projects like the F1 partnership. This allows the company to make money from its car research even though it stopped making vehicles.