Coca-Cola HBC Croatia signs three-year sponsorship with GNK Dinamo

Coca-Cola is locked in with Dinamo for three years, blending global brand muscle with Croatia’s top football powerhouse.

Partnership overview

• Coca-Cola HBC Croatia signed a three-year sponsorship.
• GNK Dinamo Zagreb is the partner.
• The deal positions major brands inside club operations.

Who signed and why

• Zvonimir Boban signed for Dinamo.
• Dimitris Rompis represented Coca-Cola in Croatia.
• Daniel Hrupek backed the agreement.

Brand roles inside the club

• Powerade became the official sports drink.
• Coca-Cola became the official carbonated drink.
• Hydration and recovery sit front and center.

Club strategy angle

• Dinamo leaned into cross-industry alliances.
• Fan engagement expands beyond matchdays.
• Marketing and sales activation got a boost.

Local meets global vibe

• Coca-Cola production history ties back to Zagreb.
• Dinamo carries a strong local identity with global reach.
• The pairing banks on shared visibility and legacy.