Jimin of BTS tops July K-Pop idol brand value rankings ahead of Jin and G-Dragon

The Korea Brand Reputation Index has declared Jimin from BTS the leading male K-Pop performer for July, following his civilian status on June 11. His brand value reached 5,349,496 points during the assessment period. This achievement marks his second consecutive month at the summit of individual rankings. The measurement analyzed data from 755 active male K-Pop artists between June 19 and July 19. Brand evaluation considered consumer participation, media presence, communication metrics, and community engagement levels.

Jin, another BTS member, secured second position with 4,791,370 points in the monthly assessment. G-Dragon from Big Bang maintained third place for the second straight month, accumulating 4,275,862 points. The rankings also featured other prominent artists such as Cha Eun Woo from ASTRO and Jungkook from BTS. Additional top performers encompassed members from various groups spanning multiple generations of K-pop. The comprehensive list spanned thirty positions, representing a diverse range of musical acts and solo artists.
 

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