Malta Guinness launched a campaign asking people to shout out their real ones while cracking open their drink on camera. Participants need to film themselves thanking someone authentic in their life, drop a line about how the beverage matches that energy, and post it with tags pointing at the brand and the person they're hyping up.
Winners get 50,000 naira plus a box stuffed with branded merch. The whole thing wraps before the second week hits, and the brand is pushing it as a celebration of genuine connections and moments that actually matter instead of fake internet stuff.
Winners get 50,000 naira plus a box stuffed with branded merch. The whole thing wraps before the second week hits, and the brand is pushing it as a celebration of genuine connections and moments that actually matter instead of fake internet stuff.
