MediaTek is seemingly nuking its mobile chip future to chase the shiny AI money train as the Taiwanese firm shuffles staff away from its Dimensity division to hunt blue ocean markets like automotive silicon and custom AI processors. Reports indicate they are teaming up with Google on the TPU v7 Ironwood by handling input/output modules as the search giant preps to churn out millions of units using TSMC’s 3nm process.
The company set up a dedicated crew to push their proprietary SerDes tech, which speeds up data transfer. They expect to rake in a cool billion dollars shortly and hope to scale that figure up while courting Meta for similar deals.
Critics worry this shift might leave their mobile lineup in the dust. While upcoming flagship chips using the N2P process still look decent, deprioritizing the sector could let Apple and Qualcomm widen their lead permanently.
The company set up a dedicated crew to push their proprietary SerDes tech, which speeds up data transfer. They expect to rake in a cool billion dollars shortly and hope to scale that figure up while courting Meta for similar deals.
Critics worry this shift might leave their mobile lineup in the dust. While upcoming flagship chips using the N2P process still look decent, deprioritizing the sector could let Apple and Qualcomm widen their lead permanently.