TikTok rolled out a location-based feed that surfaces restaurants, bars, attractions, and local happenings for people based on where they are physically standing. The Nearby Feed hit the United Kingdom, France, Italy, and Germany after some earlier testing in Southeast Asia, and it only works for adults who turn on GPS tracking while scrolling. Creators tagging spots in their clips might see their posts pushed to anyone nearby checking out the same area.
The company says almost half of British users actually showed up to places they discovered through the app, which makes the whole thing pretty useful for small businesses trying to get attention. Private accounts and anyone under 18 get excluded from appearing in the feed automatically.
You can manually switch your location to scope out different cities when planning trips or just being nosy about other regions. The platform has not announced anything about bringing this stateside yet, but they seem committed to connecting online content with actual physical spots people visit.
The company says almost half of British users actually showed up to places they discovered through the app, which makes the whole thing pretty useful for small businesses trying to get attention. Private accounts and anyone under 18 get excluded from appearing in the feed automatically.
You can manually switch your location to scope out different cities when planning trips or just being nosy about other regions. The platform has not announced anything about bringing this stateside yet, but they seem committed to connecting online content with actual physical spots people visit.
