AmaZulu FC introduced a simplified logo and a new mascot on Friday, Oct. 31, 2025, positioning the changes as a show of unity and fan involvement. The Betway Premiership club from Durban posted the redesign on social media and drew mixed reactions, with some supporters praising the modern look while others questioned the need for change. The refresh arrives in a challenging campaign, as AmaZulu sit mid-table and aim to climb.
The emblem uses a clean shield with AMA ZULU FC in bold on a green field, paired with the rallying cry HEBE! USUTHU! to reflect Zulu roots and the energy of the fan base. Club officials said the process drew on supporter input, and the mascot, named Hebe, is meant to represent strength and community. Online chatter gained traction, with one post surpassing 3,600 views and drawing dozens of likes. The rebrand fits a broader push to engage fans and sponsors, with possible kit updates. AmaZulu are seventh in the PSL with 15 points from 10 matches under coach Pablo Franco Martin, who seeks steadier results against leading sides such as Mamelodi Sundowns.
The emblem uses a clean shield with AMA ZULU FC in bold on a green field, paired with the rallying cry HEBE! USUTHU! to reflect Zulu roots and the energy of the fan base. Club officials said the process drew on supporter input, and the mascot, named Hebe, is meant to represent strength and community. Online chatter gained traction, with one post surpassing 3,600 views and drawing dozens of likes. The rebrand fits a broader push to engage fans and sponsors, with possible kit updates. AmaZulu are seventh in the PSL with 15 points from 10 matches under coach Pablo Franco Martin, who seeks steadier results against leading sides such as Mamelodi Sundowns.