Analyst Jeff Pu of GF Securities reports that Apple plans to introduce a new low-cost MacBook in the spring of 2026. This launch is expected to occur alongside the iPhone 17e and a twelfth-generation iPad. The device is reportedly intended for students and casual users, representing a strategic move into a more affordable market segment.
The budget-conscious laptop is anticipated to feature a 13.6-inch LCD and be powered by an A18 Pro system-on-a-chip. Its specifications are expected to include 12GB of RAM and 256GB of storage. Other features may encompass a haptic trackpad and an aluminum chassis, though it will likely lack a backlit keyboard and Thunderbolt controllers.
Apple is targeting a price point between 599 and 899 dollars for the new MacBook. This aggressive pricing could position the company to attract users upgrading from Microsoft's Windows 10 operating system.
The budget-conscious laptop is anticipated to feature a 13.6-inch LCD and be powered by an A18 Pro system-on-a-chip. Its specifications are expected to include 12GB of RAM and 256GB of storage. Other features may encompass a haptic trackpad and an aluminum chassis, though it will likely lack a backlit keyboard and Thunderbolt controllers.
Apple is targeting a price point between 599 and 899 dollars for the new MacBook. This aggressive pricing could position the company to attract users upgrading from Microsoft's Windows 10 operating system.