Apple began accepting pre-orders three days following the iPhone 17 series announcement. The company maintained base model pricing despite current trade tariff pressures. Pro variants experienced a $100 price increase, with entry-level Pro models beginning at $1,099 compared to the previous $999 starting point. The iPhone Air model supplanted the Plus edition within Apple's product lineup. Engineers replaced titanium construction with aluminum materials to enhance thermal management capabilities.
The standard iPhone 17 costs $799 for 256GB storage and offers five color options. iPhone Air pricing begins at $999 for 256GB with four available finishes. Pro models start at $1,099 and Pro Max variants begin at $1,199, both featuring three color choices. The entry-level iPhone 17 delivers superior value compared to premium alternatives. Amazon simultaneously launched pre-orders for AirPods Pro 3, Apple Watch Ultra 3, Apple Watch Series 11, and Apple Watch SE 3 models.
The standard iPhone 17 costs $799 for 256GB storage and offers five color options. iPhone Air pricing begins at $999 for 256GB with four available finishes. Pro models start at $1,099 and Pro Max variants begin at $1,199, both featuring three color choices. The entry-level iPhone 17 delivers superior value compared to premium alternatives. Amazon simultaneously launched pre-orders for AirPods Pro 3, Apple Watch Ultra 3, Apple Watch Series 11, and Apple Watch SE 3 models.
