Old Mutual Zimbabwe is throwing a huge ten-day festival at the Westgate Shopping Mall to close out the year. Running from late December into New Year's Eve, the "10 Days to 2026" event is meant to be a major cultural and economic push. They are focusing hard on boosting small businesses and vendors, with a night market, longer shopping hours, and a platform for local crafts and food. Lillian Mbayiwa, a marketing executive for the company, said the goal is to support local enterprise and bring people together.
The schedule is packed with daily activities, including roller skating and a special day dedicated to culture. It kicks off with a Jazz Night and runs through a free gym weekend, live radio broadcasts, and a big concert on New Year's Eve featuring artists like Feli Nandi and EXQ. They are making a point to keep it family-friendly and free to enter, with only some seating areas costing money. Old Mutual frames this as part of their larger plan to turn their properties, like Westgate Mall, into community hubs beyond just shopping, mixing retail with entertainment and cultural celebration for everyone.
The schedule is packed with daily activities, including roller skating and a special day dedicated to culture. It kicks off with a Jazz Night and runs through a free gym weekend, live radio broadcasts, and a big concert on New Year's Eve featuring artists like Feli Nandi and EXQ. They are making a point to keep it family-friendly and free to enter, with only some seating areas costing money. Old Mutual frames this as part of their larger plan to turn their properties, like Westgate Mall, into community hubs beyond just shopping, mixing retail with entertainment and cultural celebration for everyone.
