The same way nightclubs across the world make money and that's mainly from selling alcohol at high margins and making a few coins here and there from entry fees. For instance, alcoholic beverage Y costs X dollars amount from a liquor store but if you go to a nightclub the same beverage Y will have a price of say 2X dollars.
At least Genius Kadungure figured out that instead of promoting other people's nightclubs it's much better to own his own nightclub and make money from people who are now doing the same old thing he used to do. He is embracing capitalism to fullest.
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